What’s the #1 Thing Entrepreneurs and Product Owners Should Stop Doing?
Work smarter, not harder. Stop seeing the world through your product and instead see it from your target customers’ perspective. It’s only natural as an
Work smarter, not harder. Stop seeing the world through your product and instead see it from your target customers’ perspective. It’s only natural as an
As we round out the year, I think it’s been an incredible opportunity for startups to think about how we can do business smarter. There’s
We’ve advised, mentored, and consulted with close to a hundred startups over the years and can count on one hand the number of companies that
The Technology Adoption Lifecycle is something we’re all too familiar with as entrepreneurs. Popularized by Geoffrey Moore in his landmark book, Crossing the Chasm, Moore,
In an earlier blog post, we covered the five major elements of a Customer Discovery Conversation Plan. One of the elements was a Conversation Script.